With Forbes's yearly philanthropy survey breaking records year after year, it seems more and more business owners are beginning to understand the value of giving back to the community. Businesses are becoming more conscious to their role in society and are finding more ways in which they can make a difference.
A recent initiative by the online backgammon company, BackgammonMasters is intended to aid organizations which provide help for Arab and Jewish youth in distress and promote peace. In an original move, the company purchased the boxing shorts of upcoming star Roman Greenberg in an attempt to auction it off to help these organizations. The company sees dual benefits from the move as they paid a hefty $100,000 for the Roman Greenberg’s shorts helping the young Jewish boxer advance his career on his way to the IBO Intercontinental heavyweight championship. Through the auction, the company hopes to raise an even higher price donating the proceeds to promote peace among Jewish and Arab youth in distress.
Over the past few years, BackgammonMasters have become the leading destination for playing backgammon and other games online. The company’s website brings together thousands of players from around the world allowing them to compete against each other. The site also offers extensive information for backgammon players including official rules and advanced game strategy.
